Altumate Designs is a specialized dental lab design company that partners with dental labs to enhance operational capacity, streamline case submissions, meet turnaround times, and manage complex cases.
1. PROBLEM / TASKS
The client needed a user-friendly website to showcase services. They required targeted landing pages to drive conversions and sought a Google Ads campaign to boost online visibility and attract leads.
2. OBJECTIVES
Urban Block Media was tasked with redesigning the site to enhance user experience and create targeted landing pages to drive conversions. We were also asked to develop and launch a strategic Google Ads campaign, to boost traffic and generate leads for their state-of-the-art facilities.
3. SOLUTION
Our team at Urban Block Media implemented a comprehensive digital strategy. We undertook a complete redesign of the clinic’s website, focusing on creating an intuitive user experience. We collaborated closely with the client to develop targeted landing pages for specific services. These pages were designed not only to provide detailed information but also to serve as effective conversion tools, guiding potential clients toward inquiries and appointments. We designed a Google Ads campaign targeting the clinic’s key services. This included extensive keyword research and tailored ad copy aimed at driving traffic to the new landing pages, with a focus on maximizing lead generation.
4. OUTCOME
The clinic now boasts a modern, fully optimized website with improved navigation and strategically designed landing pages that enhance the user experience and serve as essential touch points for potential clients. Key results include boosted website traffic and enhanced advertising efficiency.